Find a talent agent: Why most new actors can’t get one

Do you want to find a talent agent?
What about building relationships with casting directors so that they call you in for auditions?

Well…here’s why most new actors and even actors who have been at it for a while can’t make either one of those things happen.


In doing my research, I of course must read a lot. Over the Christmas break as a matter of fact, I read two books.
I came across something that I knew, but never quite thought about in this way AND I thought about how this is absolutely applicable to someone who wants to find a talent agent or who has been trying to find a talent agent and hasn’t had any luck.


It’s a statistic with regard to customers in general who buy products and services in any sector, in any industry. The source of this statistic is ________________.

Here it is.

2% of customers buy after the 1st contact with the sales person.
3% of customers buy after the 2nd contact.
4% of customers buy after the 3rd contact.
10% of customers buy after the 4th contact.
81% of customers buy on or after the 5th contact!

So what does this have to do with new actors who try to find a talent agent?

Another related statistic says that:

48% of companies STOP contacting customers who say no the first time,
and only 5% of companies or salespeople continue to contact customers who still haven’t decided after 5 contacts!
Only 5%!

So who do you think gets the most business? You got it! The salespeople who continue to contact customers more than 5 times. How long it actually takes to get the sale of course depends on a lot of different factors. Among these factors is the salesperson’s ability to communicate, build a relationship, etc. and also the industry in which she works. The acting industry has a rate of “closing a sale” so to speak is a lot higher.

In other words, I’m talking about the number of times that actors need to contact talent agents and casting directors in order to get called in for an interview or an audition. In the acting industry it takes longer in general, because there is so much competition and also because the vast majority of new actors don’t know how to contact those people effectively without being bothersome or annoying or boring or just like all the rest.

Which actors end up getting called up by talent agencies?
And which actors end up building relationships with casting directors?

Remember my article about the 12 touches in which I wrote about the necessity to not just send out headshots and resume packages once, but that you need to contact talent agents and casting directors multiple times. BUT, it’s not just about calling or contacting those people many times, it’s about being creative in the way you contact them. We go into that in great detail in the Home-Study Course.

I just wanted to leave you with this little piece of stimulus, which has the following lesson in it:

If you want to really find a talent agent or build relationships with casting directors and hope to get them to call you in for auditions, sending out one headshot and resume and a cover letter and then sitting back and waiting for someone to call you, IS NOT A WINNING STRATEGY.

My closing questions for you

1. Are you among the of the majority of all new actors that contacts agents and casting directors only once and then sits back and hopes they will call only to be disappointed that they never do?

2. Or are you part of the unique and stand-out group of new actors that takes the time to do their homework and that has many different ways to contact them and that ends up getting called in for interviews, that ends up getting their agents and that ends up getting lots of auditions repeatedly from casting directors with whom they have built relationships?

Which category do you belong to?

If you don’t know how to contact agents correctly or if you have been trying and it isn’t working, you have two choices. Either keep doing what you are doing and get the same results or change what you are doing.

If you need help, I’m here. And remember, there are two kinds of people out there in this world. Which kind of person are you. See the video to find out what I’m talking about.

Fellow Actor
and Creator of
the first ever
Acting Career Quick Start
Home-Study Course

and someone who
genuinely wants to see
you happy doing
what you love: Acting

Did you like what you read? Find it interesting? Insightful?
Leave a comment here below and tell me about it.

Acting in New York: Move first and THEN take the course? WRONG! Here’s why.

QUESTION from one of the folks on my list from Argentina:
Would it be better to take the course once he arrived and was in the New York environment?


I agree that you should start contacting industry professionals only after you arrive in New York IF your goal when you get there is to simply study acting and not pursue acting work.
If however, you want to begin working as an actor as quickly as you can after you arrive in NY, then you should start contacting talent agents and casting directors at least six to nine months before you arrive there. If you don’t do that, I can tell you that you are destined to waste a lot of the hard-earned money you saved to get there. Why? Because it takes time to create and build relationships. It takes a lot of time. So not only do you have to start early, you have to do it in the right way to get the maximum result, which means getting as many of those people you contact to call you in for interviews and/or auditions.

In the Acting Career Quick Start Home-Study Course, I spend three modules on just that, the whole process of making those contacts, which consists of 16 steps. We go through how to figure out who to contact, which talent agents and casting directors, HOW to contact them, how to format your resume, how to get the best headshots that will get attention, how to write your cover letter, where to put it and how to send them for maximum visibility, what to do AFTER you send out that initial package to increase your chances over time of getting called in, how to follow up, how to prepare for those interviews and auditions, what the talent agents and casting directors are looking for and how to give it to them even before you step into the room.

All that stuff is what I did to help me get 2 agents within the first two weeks I was in New York, which in turn led to me being SUBMITTED FOR a little more than 200 auditions in three months. Out of those submissions I got 37 auditions, 10 acting jobs and made a little more than $4,000 in JUST MY FIRST THREE MONTHS in New York. So, I know it works. As a matter of fact, I created a bonus eBook that I give out in the first month of the Home-Study course in which I wrote all about it.


But if I decided I wanted to stay here in Argentina to pursue acting, will the Home-Study course work in my country?


I obviously can’t customize the course for all countries in the world, but I know for a fact from many of my students in more than 15 different countries that many of the things in the course are customizable and that the individual concepts can be adapted to the local markets.
For example, when I talk about agents and that you need to know what they want and I list some of the things that agents look for in an actor and that agents are in business to make money and want to work with actors who they believe can audition well, those concepts are universal.
Another example is the module about how to choose the right acting school for you. That is also a universal concept. Or when I talk about how to properly interview acting teachers and schools.
Another example is about headshots, how to get a good headshot, how to interview the photographer to make sure you can get the best headshot possible. That also is a universal concept.
Other things like mailings and whole process of getting agents and casting directors to notice you, while those concepts are local and specific, one can learn a lot from what goes on in many other markets around the world, which is what I teach and that in some way can be applied to your market.
Another example has to do with how to make and keep contacts and nurture those contacts with casting directors and agents, using post cards, internet, meetings, forums, showcases, etc.


What I believe is that learning what goes on outside your country can give you an edge. Some of the things you learn in my course and that you apply in your country might be considered different, unique or maybe even strange, but they might also be considered innovative. In the end, by applying them intelligently and adapting the concepts by doing things that others don’t do in your marketplace, that can be a huge advantage for you and make you stand out and be remembered. That’s exactly what you want!

Creator of the
Acting Career Quick Start
Home-Study Course